Reflections

Kress & Van Leeuwen (2006, p.35) stated that semiotic landscape differs from one society and culture to another. In other words when designing a document one must take into consideration how people of different cultural background interprets a document, so that it does not appear offensive.

As a blogger, we should have weblog navigation in order to categorize postings based on topics so that it is a user-friendly weblog. It should also be clutter-free weblog which enables a reader to have easy access to specific topics. Scanability is important where one writes using keywords and headings, splitting contents into paragraphs. Each page is designed as an independent segment. A website must be easy to use, otherwise, people will “simply leave”, since according to Nielsen, (2006, p.11 of 70) 79% of users always scan through.


References:

Kress, G & van Leeuwen, T.2006. Reading images. Chapter 1: The Semiotic Landscape: Language and Visual Communication.

Heng, J 2009, Online & Print Environment, Lecture notes distributed in the unit, COMM 1043 Introduction to Publication and Design, Taylors College, Petaling Jaya on 13 October 2009.

Heng, J 2009, Do’s and Don’ts for Weblogs, Lecture notes distributed in the unit, COMM 1043 Introduction to Publication and Design, Taylors College, Petaling Jaya.